Four bros blog
Building a new website is a complex process that involves a wide range of specialists from marketers and designers to developers and copywriters from start to finish. That’s why it’s essential to plan the entire project in detail. How does the development of a new website unfold, and what should you watch out for? Let’s take a look at the entire process that awaits us if we embark on developing your new website together.
Performance campaigns are an essential part of the marketing funnel. What specific tasks are involved in managing these campaigns, and what skills should a PPC specialist possess? Let’s take a closer look at them.
The TEMU phenomenon quickly cast a shadow over many businesses. Its rapid rise and aggressive marketing campaigns have left many competitors puzzled, forcing them to search for ways to compete with this new player in the market. Let’s take a closer look at what TEMU is and how we can respond to it.
Creating a new website is both a time-consuming and financially demanding process. From the initial designs to the final launch, the entire process can easily take several months. Read on to learn what needs to be considered during the creation of a new website, how to prepare for it, and what to watch out for.
Have you ever come across the term “branded campaign” but aren’t sure what it means? In this article, we’ll explain the purpose of this type of campaign and the challenges you might encounter with it. We’ll also offer advice on what to do if you’re unsure how to set it up.
The magic word “ChatGPT” is something everyone in online marketing has heard by now. And if not, they’ve missed the boat. Learn how ChatGPT’s artificial intelligence works, how to smartly use it in marketing for content creation, and where we’ll still need copywriters, editors, and strategists. Don’t worry, we’ve got 7 specific tips for practical use in your business as well.
Facebook and Instagram are the most popular social networks in the world, but they are not just platforms for sharing photos and communicating with friends. Meta, formerly known as Facebook, is a giant in the field of social media and digital advertising. Its ability to collect and analyze user data allows it not only to improve user experiences but also to target advertising more effectively. In this article, we’ll explore how Meta collects data for advertising and what types of data are used.
Since the beginning of this January, a new EU directive has come into effect that governs the rules for displaying discounts and product prices. Read on to find out what sellers must now comply with and the potential consequences if they ignore these new regulations.
Send accounting documents for payroll and restock the fridge. On top of that, keep an eye on contract expirations and, in the meantime, come up with and go buy a gift for a team member who has a birthday that month. This is just one example of what a day in the life of an office manager might look like. Read on to find out what skills are needed for this role and what tasks an office manager must handle. You’ll also learn who is well-suited for this job and who might not be.
Email communication has become part of our daily routine. But how do you write an email that not only avoids landing in the trash or even the spam folder but also gets read by the recipient, prompting the response you need? We’ve compiled some tips and advice for writing effective emails in this article.
A functioning business cannot thrive without a marketing funnel, also known as a conversion funnel. In this article, we will explain exactly what this term means, what the key components of a marketing funnel are, and why they are important. You’ll also learn how these components are interconnected and why it is crucial to give equal attention to each of them.
That offline marketing is an unnecessary and outdated discipline? Wrong. Read on to discover what it encompasses and how it can still be valuable even in today’s internet age.
Microsoft Ads is a PPC advertising platform similar to the more well-known Google Ads or Sklik. However, the vast majority of companies either don’t know about it or choose to ignore it, investing their advertising budgets elsewhere. For those who don’t overlook Microsoft Ads, it presents some interesting opportunities.
Social media, particularly Facebook and Instagram, are among the most frequently used communication channels today. Read on to learn how to write an engaging post that will truly capture your audience’s attention.
Do you still run “Be a fan, answer a question, like this post and share it” contests on your company profile? Read on to find out why this is wrong and what you could face in the extreme. We’ll also give you advice on how to run a competition that will really benefit your business.
In recent years, influencer marketing has become an integral part of companies’ marketing strategies. If you want to utilize influencer marketing as well, we have a few tips for you on how to approach it. You will learn who an influencer is, how to start collaborating with them, and how to evaluate the success of influencer marketing.
If someone had told us before Christmas what was ahead, we probably wouldn’t have believed them. We, in developed countries, live in a time of absolute prosperity, where we can do what we want, when we want, and literally create a life ‘tailored’ to our desires.
Some of the first questions clients ask at the beginning of our collaboration are: ‘How much will online marketing cost?’ or ‘How much will online advertising cost us, or how much should we invest in PPC advertising?’ These questions are completely logical and understandable. However, the answer to them is neither simple nor straightforward.
For the craft brewery MadCat, which aims to break stereotypes in beer brewing, we created an entirely new brand. And it goes without saying that working for a brewery in the Czech Republic is quite a challenge. Take a look for yourself.
Facebook, as we all know, is a big part of our lives. But it also affects our working lives, and therefore Facebook becomes an integral part of HR.
Facebook, the blue social bubble. On a daily basis,millions of people and businesses use Facebook as their means of communication.Since 2004, more than 2 billion people have registered and use it. Just in Czech Republic you can find almost 5 million people as users. Yeah, I know it sounds incredible, but almost half of Czech Republic has Facebook.
Facebook introduces further changes to increase user awareness about advertisers content. Starting today, you’ll be able to see ads that do not target you, and find out more about Pages.
What is the Business Manager, why do we always want it for our clients, and how it works for us? Well, and above all, we’ll show you in this article how you can simply set it up.